新闻发布

ヨーロッパ初の「yayoi Focus Group」イギリスで開催

Europe's first “yayoi Focus Group” held in the UK

Europe's first “yayoi Focus Group” held in the UKInviting female leaders active across various fields, discussions were held regarding the yayoi product ahead of its UK launch. Leeds, England In...

Europe's first “yayoi Focus Group” held in the UK

Europe's first “yayoi Focus Group” held in the UKInviting female leaders active across various fields, discussions were held regarding the yayoi product ahead of its UK launch. Leeds, England In...

カナダ・バンクーバーで11月29日、30日の2日間開催されたJAPAN MARKETにyayoiプロダクトが展示されました。たくさんの方にyayoi プロダクトを手に取っていただきました。

yayoi products were exhibited at JAPAN MARKET, ...

JAPAN MARKETAn event held four times a year in Vancouver, featuring Japanese products, imports, and other goods and foods with a Japanese theme. Dates: 29th and 30th November 2025

yayoi products were exhibited at JAPAN MARKET, ...

JAPAN MARKETAn event held four times a year in Vancouver, featuring Japanese products, imports, and other goods and foods with a Japanese theme. Dates: 29th and 30th November 2025

yayoi製品が昨年に続き、秋のNew York Fashion Weekモデルのスキンケア製品として再登場。同時に、New Yorkファッションの中心地・SOHOのセレクトショップで販売スタート!

Following last year’s success, yayoi products h...

Born in 2020 from a desire to share the best of Japanese skincare with the world, LAVOIE’s “yayoi” series debuted in New York when it was chosen as the backstage...

Following last year’s success, yayoi products h...

Born in 2020 from a desire to share the best of Japanese skincare with the world, LAVOIE’s “yayoi” series debuted in New York when it was chosen as the backstage...

yayoiスパシリーズがホノルルのラグジュアリーヘッドスパからハワイデビュー!

Yayoi’s spa series has made its debut in Hawaii...

Following New York, the “yayoi” series has made its Hawaii debut alongside the opening of the Japanese-style luxury head spa “HEAD SPA” in Honolulu. Alongside the opening of “HEAD SPA,”...

Yayoi’s spa series has made its debut in Hawaii...

Following New York, the “yayoi” series has made its Hawaii debut alongside the opening of the Japanese-style luxury head spa “HEAD SPA” in Honolulu. Alongside the opening of “HEAD SPA,”...

yayoi(ヤヨイ)のヘアケアシリーズから、新たにスペシャルケアのヘアセラムが日本デビュー

yayoi’s new item, Hair Serum is now available.

yayoiヘアケア&ボディシリーズ発売5周年を記念し、スペシャルケアのヘアセラムが、弥生月3月に日本に先駆けてニューヨークで発売をスタートさせました。そしてこの度、国内でも発売が決定いたしました! Pearl shine and beauty for your hair. Contains pearl protein extract from Japanese pearls. Rinse-out type serum after shampooing.  〈Pearl Protein Extract〉 Pearl Protein Extract, extracted from Japanese Akoya Pearls,...

yayoi’s new item, Hair Serum is now available.

yayoiヘアケア&ボディシリーズ発売5周年を記念し、スペシャルケアのヘアセラムが、弥生月3月に日本に先駆けてニューヨークで発売をスタートさせました。そしてこの度、国内でも発売が決定いたしました! Pearl shine and beauty for your hair. Contains pearl protein extract from Japanese pearls. Rinse-out type serum after shampooing.  〈Pearl Protein Extract〉 Pearl Protein Extract, extracted from Japanese Akoya Pearls,...

GUVANCHの秋コレクション「DOWZAH」のスキンケア製品としてyayoiが活躍!

Lavoie's Japanese brand “yayoi” skincare produc...

February 5, 2025 GUVANCH is an independent brand based in New York City. The pieces, all handcrafted in a Soho atelier, express genderless strength and delicacy. This fall collection, "DOWZAH,"...

Lavoie's Japanese brand “yayoi” skincare produc...

February 5, 2025 GUVANCH is an independent brand based in New York City. The pieces, all handcrafted in a Soho atelier, express genderless strength and delicacy. This fall collection, "DOWZAH,"...